Theory: Uncluttered Designs Increase Readership but Decrease Ad Revenue

Posted December 11th, 2009 by Michael Janzen and filed in Blogging

Recently I simplified the look & feel of my busiest blog by installing my new WordPress theme, Basic Simplicity. In the past when I’ve changed themes on Tiny House Design but I’ve never noticed so much noticeable effect in user behavior. The only real difference I’m aware of is that I’ve never used such an uncluttered design before. Continue Reading »